Sales and Marketing News

How to market your small business with Instagram

Social media channels provide a free outlet for small business marketing, and photo-sharing site Instagram may prove especially beneficial for entrepreneurs and startup companies.

How can you use word of mouth to drive up business?

There are countless marketing techniques to help raise consumer awareness of your small business, but in the face of technological avenues, word-of-mouth strategies can sometimes get lost in the shuffle.

Technology makes small businesses big competitors

Technological advances have created many new opportunities for small companies that not only allow them to stay more competitive with one another, but also help level the playing field between small and big business.

Improve your small business marketing strategy

Marketing your business properly is the key to bringing in new clients and increasing revenue, but it can be easy to get overwhelmed by all the various channels and strategies available.

Revolutionizing your small business social strategy, part two

Twitter and Facebook might be more populous, but don’t count out platforms like Pinterest, Instagram, Vine and Tumblr when putting together your small business marketing plans.