How small businesses can use the cloud to get started
By BuildMyBiz on May 11th, 2015
Technologies like “the cloud” have made it easier for startups to use the same tools large competitors have, leveling the playing field and opening up a wide range of possibilities. The cloud allows new companies to keep everything they need stored offsite without having to purchase new hardware and programs.
Rather than just saving money, the cloud enables small businesses to adapt to the various situations and problems they may encounter during rollout and the first few months of operation. Using nothing but an owner’s laptop, a new enterprise can begin performing the same services as companies with warehouses of data.
What moving to the cloud could mean
While reasonably low prices are a big incentive, this is not the main reason many companies are moving to the cloud, according to CIO. Along with a variety of other functions, human resources can now be supported in the cloud, eliminating the need for owners to buy potentially costly software. Much of small business funding is manageable remotely too.
Some of the organizations adopting the cloud most aggressively are doing so because of the flexibility it provides, the source added. Cloud services remove the hassle of maintenance and upkeep, letting businesses focus on their goals more exclusively.
The increased dexterity the cloud gives enterprises can help them gain an advantage in their industries, lowering the reaction times for accepting new trends and laying the foundation to easily expand or shrink in the future as need be. Companies aren’t tied up in the restrictions with which physical hardware can burden them, especially if the group needs to invest heavily in the infrastructure needed to establish a digital presence for its brand.
Organizations don’t have as many roadblocks preventing them from entering new markets or responding to customers’ queries when they have the unrestricted movement the cloud gives them, asserted the source. Processes that were once complicated and demanding, like HR, can be mitigated with online computing, and even new strategies can be implemented quicker for a maximum effect.
The first steps for running a business with the cloud
Companies that hope to harness the benefits of the cloud need to move into the digital world with open arms and fully embrace all that is has to offer. They can start by building an online presence by registering a domain for a website that can engage customers and clients all over the world, according to Network World.
Small business marketing can be augmented with social media to tap into larger audiences for free without having to pay for advertisements. Many social platforms are used in an array of diverse communities, allowing organizations to branch out beyond their local community and into new areas.
The cloud can also be used to store a company’s valuable information with encrypted services that let no one but the business owners access the sensitive data, stated the source. No matter how safe and secure a cloud service is, though, enterprises should always make sure they have a copy of vital data saved offline to prevent themselves from losing everything should a cloud provider become compromised.
Without the requirement of buying servers, setting up networks, and installing a variety of software licenses, small businesses looking to expand can do so easier than ever before by using services in the cloud to do the technical work they can’t yet accomplish on their own.
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